Note
Go to Marketing > SEO Settings in your dashboard.
1. What is Search Engine Optimization (SEO)?
"Search engine optimization (SEO) is the process of affecting the online visibility of a website or a web page in a web search engine's unpaid results—often referred to as "natural", "organic", or "earned" results. In general, the earlier (or higher ranked on the search results page), and more frequently a website appears in the search results list, the more visitors it will receive from the search engine's users; these visitors can then be converted into customers." - Journal of the American Society for Information Sciences and Technology
2. How to make SEO settings for my offers?
2.1 Select the page an the language
When you are in your SEO settings you will find an overview of pages in your shop. You can manage the SEO settings of your products and categories in different languages.
2.2 Set up the settings for the chosen page
Here you have 4 steps to create the meta description for your individual page.
1. SERP Box: In this box, you will find the SERP (search engine results page) preview based on the title, the URL slug, and the description.
2. Page Title Meta Tag: The title of the meta description.
1. SERP Box: In this box, you will find the SERP (search engine results page) preview based on the title, the URL slug, and the description.
2. Page Title Meta Tag: The title of the meta description.
- Adding your business name to your title is a good idea.
- Include the city, region name where your tours take place.
- Incorporate relevant search phrase into your title.
3. URL Slug: A URL slug is the exact address of a specific page or post on your site. Squarespace automatically assigns a URL slug for each new page, post, or collection item based on its title.
- Write an easy-to-read, use a simple URL slug.
- It should be similar to the title but doesn't need to match.
Important:
- Don't include special characters other than dashes (-).
- Don't change the URL slug after you've saved it unless you absolutely have to.
4. Page description meta tag: The text above your title and link to your landing page. Make sure to create a compelling description of your activities in order to encourage users to click and enter your site from search engine results.
After you set up everything you will see the finished meta description in your SERP Box.
Don't forget to save.
3. Can I use the API to work with my SEO settings?
Yes, you can use the Regiondo API to work with your meta descriptions and to manage all of them via Regiondo. Take a look on sandbox-api.regiondo.com.